Glossary of key terms for a magazine

Glossary of Key Terms for Magazine Analysis

Masthead – The name and logo of the magazine.
The Lead – the introductory paragraph of an article. Usually written in bold or capitals.
Body copy refers to the text of your written articles, which should be produced as a printed presentation to accepted industry standards, e.g. correct use of language, font size, word limits etc. Usually written in columns.
Serif font – fonts like Times New Roman, or Baskerville Old Face, which have little bars (serifs) on the end of the letters.
Sans serif font – fonts like Impact, or Agency FB, which do not have little bars (serifs) on the end of the letters.
Drop Capitals – Really big letter, which start off an article.
Cross Head – Small sub-heading used to split up a large block of text.
White Space – white parts of a page other than text or pictures.
Mode Of Address – How the magazine talks to the audience.
Sell Lines – Text on the cover that helps to sell the magazine to the audience. Kerrang!’s sell line is “life is loud”.
Banners – text, which stands out because its on a coloured background.
House Style – a magazines distinctive design that distinguishes it from its competitors.
Borders – the gaps at the edges of the page.
Gutters – the gaps between the columns of text.
Leading - the space between lines of text.
Kerning - the space between letters.
Strap Lines – a smaller headline, printed above the main headline.
By-lines - name of the person who wrote the article. Picture Credits - where did the photos come from, or who took them.
Anchorage – The way in which text helps to pin down the meaning of a picture and visa versa.

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What makes a good cover image

There are 5 general rules to what makes a good front cover image these are;
1.No cluttered backgrounds.
2.Make sure you focus on the lead singer if it is a band shot so the audience know who they are. (If it is a single artist make sure it is a medium shot – close up. A ¾ image may be good, not centred.)
3.Leave room for a masthead (don’t cut off their heads)
4.No high angle shots – they make bad cover images. Fine for a double page spread but really poor on covers.
5.Animate your band – make sure they look at the camera.

name and idea for magazine

i had a few ideas for the name of the magazine these were;
•Amp
•Watt
•Echo
•Chain
•Swift
•Motion
•Scratch
•Spin
•Evolution

I then did some research and found out that some names had already been used for magazine's so i was left with;

•Watt
•Chain
•Motion
•Evolution

Choose your favourite

Mainstream and Niche magazine's

Mainstream - mainstream is something for the general public that everyone can read about that interests a lot of people usually have wide readership. An example of a mainstream magazine would be 'NME' which is a magazine for alternative/indie fans

Niche – Niche is targeted at a very specific audience and may well be more detailed than a more mainstream magazine, a niche product will have a smaller readership than a mainstream magazine. An example of a Niche magazine would be 'Metal Edge' which is for heavy rock music fans.

Trc magazine contents page

This is my contents page for TRJournal my college magazine in it i have used mostly the same colour's as the front cover but with more blue. Also it has a few pictures one of the college and one that is related to one of the articles. I have made the contents page by looking at magazines such as Q and NME to see how there contents oage is set out and take a few ideas from them and incorporate them in my contents page.

TRC magazine front page

This is my front cover for a college magazine i have decided to call it TRJournal and have put in a picture of myself at college and a few text boxes that give you an idea about what articles will be inside the magazine.